When adding text-based links within a webpage, carefully choose which words to hyperlink. The general rule of thumb is to always link keywords. Linking keywords will: help improve search engine ...

Link text is the visible, clickable text in a hyperlink. It typically appears blue and underlined in most web browsers. Good link text is descriptive and gives users an idea of what to expect when ...

What is meaningful link text? Hyperlinks connect link text to a particular destination on the web (such as a web page, a particular section of a webpage, or a web-hosted document). Meaningful link ...

Link attributes abound in the world of SEO, including link title, alternative text, and others. In fact, there are newer rules you need to use if you wish to remain up-to-date on your link ...

You can now create & share links to specific highlighted sections on a page using Google Chrome. Google has now integrated this feature with Chrome browser. Now to ...

Google has been cooking up an extension to the URL standard called “Text Fragments.” The new link style will allow you to link not just to a page but to specific text on a page, which will get ...

Link building anchor text is tricky. Here are a few key things to know to optimize your anchors and avoid search engine penalties. What I’m about to tell you might shock you. Conversely, if you were ...

Sometime in the 1960s, hypertext pioneer Ted Nelson envisioned deep linking to specific pieces of text as a core feature of his proposed Project Xanadu system. (My first exposure to Xanadu came in the ...