“I’m trying to find holiday gifts for my sisters. I open a bunch of tabs, I want my wife’s advice.” That’s Browser Company CEO, Josh Miller, in his company’s latest ad for its new AI browser, Dia.

Google AI Overviews ads officially launched last month in the U.S., but we've seen few examples of them in the wild. The long-awaited addition of ads into Google AI Overviews seems to be starting.